Bringing our registered products to Tanzania.
Our social marketing program distributes registered products through pharmacies, community-based distributors, public and private health providers.
Many of our clients live in settings where the health infrastructure is weak and there are simply not enough health workers.
We try to reach clients through a range of methods. We often integrate community-based distribution of products within our outreach and clinics. We also empower community members to provide information, counselling for the uptake of our product services.
In 2013, Marie Stopes launched its first product, Misoclear (Misoprostol).
Our social marketing program particularly benefits both women and men who, for whatever reason, are unlikely to ever visit a professional healthcare provider.
Through social marketing, they can still access useful information on our core products and services.
